A 2026 study by Faisal Tri Ramdani, Shifa Nursahwa, Euis Salbiah, and Robby Firliandoko from Djuanda University reveals that creative economy development programs in Bogor Regency are effectively increasing the involvement of local creative actors in tourism and cultural events. Published in the International Journal of Applied Research and Sustainable Sciences (IJARSS), the research highlights how government-led initiatives are strengthening local economies while identifying key challenges, particularly in resource allocation.
The findings matter as Indonesia continues to position the creative economy as a major driver of national growth. With rising contributions to GDP and increasing employment opportunities, understanding how local programs function in regions like Bogor offers practical insights for policymakers and stakeholders across the country.
The creative economy has become a central pillar of Indonesia’s development strategy over the past decade. National data shows its contribution to GDP has steadily increased, reaching more than 8% in 2024. Bogor Regency, located in West Java, plays a significant role in this growth due to its rich cultural assets, natural tourism destinations, and high visitor numbers—estimated at around 13 million annually.
Despite this potential, creative economy actors in Bogor face persistent challenges. Many lack strong branding capabilities, struggle with digital transformation, and have limited business management skills. These gaps reduce their ability to fully benefit from tourism and cultural events, which are increasingly important in post-pandemic economic recovery.
The research conducted by Faisal Tri Ramdani and colleagues at Djuanda University examines how government programs address these challenges. The team used a descriptive quantitative approach involving 66 respondents, including 11 officials from the Bogor Tourism and Creative Economy Office (DISPAREKRAF) and 50 creative economy actors. Data was collected through questionnaires, interviews, observations, and literature review, then analyzed using a policy implementation framework that evaluates six key dimensions such as objectives, resources, communication, and socio-economic conditions.
The results show that the overall implementation of creative economy development programs is rated positively by both government officials and participants.
Key findings include:
- High clarity of program objectives, Creative economy actors rated this dimension very highly, indicating that program goals are well-defined and aligned with their needs.
- Strong communication and collaboration,Coordination between government agencies, private sector partners, and small businesses is effective, helping to expand networks and opportunities.
- Competent program implementation,DISPAREKRAF officials are viewed as capable and professional, with sufficient skills to manage events and support participants.
- Positive economic impact,Many creative economy actors reported improved business performance and increased income after participating in cultural and tourism events.
However, the study also identifies several challenges that limit program effectiveness.
- Limited budget resources,The resource dimension received the lowest score, indicating that funding constraints affect program quality and scale.
- Geographical barriers,Bogor Regency’s large and diverse territory makes it difficult to reach all creative economy actors equally.
- Low engagement among some actors,A portion of the community remains less responsive or skeptical toward government initiatives.
These findings highlight the gap between strong program design and the practical limitations faced during implementation.
To address these issues, the local government has introduced several strategic measures. One of the most notable initiatives is the “Temu Simpul” (Meeting Point) program, which connects creative communities across different regions of Bogor. This initiative aims to improve communication, coordination, and participation among stakeholders.
In addition, the government is strengthening partnerships with external organizations, including private sector investors and creative economy committees such as KABEKRAF. Media collaboration is also being used to increase awareness and promote events more effectively.
According to Faisal Tri Ramdani of Djuanda University, the success of these programs depends heavily on collaboration. He emphasizes that “clear planning and well-defined objectives are essential, but sustained coordination between government, creative actors, and external partners is what ensures real impact.” This perspective reflects the broader conclusion of the study that policy implementation is not only about design but also about execution and cooperation.
The implications of this research extend beyond Bogor Regency. For policymakers, the findings provide a practical model for implementing creative economy programs at the regional level. For businesses and creative actors, the study highlights the importance of engaging with government initiatives to access new opportunities. For the tourism sector, the research confirms that integrating creative industries into events can enhance visitor experiences and local economic growth.
The study also underscores the importance of addressing resource limitations. Without sufficient funding and infrastructure, even well-designed programs may struggle to achieve their full potential. Strengthening public-private partnerships could be a key solution to this challenge.
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