Entrepreneurial Self-Efficacy as a Mediator Between Fear of Business Failure and Business Growth Intention Among Mompreneurs in Makassar

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Entrepreneurial Self-Efficacy Drives Business Growth Intention Among Mompreneurs in Makassar

FORMOSA NEWS — Entrepreneurial self-efficacy plays a critical mediating role in bridging the fear of business failure and business growth intention among mompreneurs in Makassar. This quantitative explanatory study was conducted by Maghfirah Sari Azis and Nurliana from the Department of Economic Education, Faculty of Economics and Business, Universitas Negeri Makassar, Indonesia, and published in October 2026. The findings highlight the vital need to strengthen psychological capability and self-confidence to help women entrepreneurs overcome fear-related barriers and achieve sustainable business expansion.

Balancing Domestic Roles and Business Expansion Challenges

Women's entrepreneurship serves as a vital economic engine, yet female entrepreneurs often navigate complex intersections between family responsibilities and business operations. This duality is particularly pronounced for mompreneurs in Makassar, who simultaneously manage motherhood and enterprise management. When considering business growth—which demands increased financial investment, heavier workloads, and greater exposure to market uncertainty—many mompreneurs encounter a strong fear of business failure. This apprehension frequently suppresses their willingness and ambition to scale up their existing enterprises.

Research Methodology and Core Focus

The study utilized a quantitative explanatory design involving 400 active mompreneurs in Makassar selected via purposive sampling. Criteria required participants to be married women with children who directly managed their own businesses.

Data were gathered using structured questionnaires measured on a 5-point Likert scale and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) through SmartPLS 4. The majority of respondents were aged 30 to 39 years (53.50%), held a Bachelor’s degree (53.00%), and operated within the culinary (44.25%) and fashion (28.00%) sectors.

Key Findings of the Study

The structural model successfully explained 55.8% of the variance in business growth intention among the participants. The empirical analysis revealed four major statistical findings:

  • Fear Reduces Self-Efficacy: Fear of business failure exerts a significant negative effect on entrepreneurial self-efficacy ($\beta = -0.332, p < 0.001$), indicating that high anxiety erodes a mother's confidence in managing enterprise challenges.
  • Self-Efficacy Drives Growth Intention: Entrepreneurial self-efficacy strongly and positively influences business growth intention ($\beta = 0.513, p < 0.001$), proving that confident entrepreneurs are far more willing to pursue expansion.
  • Direct Negative Impact: Fear of business failure directly suppresses business growth intention ($\beta = -0.274, p < 0.001$), discouraging risktaking under high uncertainty.
  • Partial Mediation Mechanism: Entrepreneurial self-efficacy partially mediates the relationship between fear of failure and growth intention ($\beta = -0.170, p < 0.001$), showing that fear undermines expansion plans partly by diminishing personal capability beliefs.

Practical Implications and Real-World Impact

The findings offer actionable insights for policymakers, community organizations, and business incubators aiming to support women-owned small and medium enterprises. Enterprise development programs must look beyond financial capital and basic market training to incorporate psychological empowerment.

Maghfirah Sari Azis and Nurliana from Universitas Negeri Makassar emphasized the importance of comprehensive capability-building.

"Strengthening growth intention among mompreneurs requires practical training that builds entrepreneurial self-efficacy, including financial management, digital marketing, opportunity evaluation, and risk-management strategies tailored to balance business scaling with family responsibilities," noted the researchers from Universitas Negeri Makassar.

Author Profile

Maghfirah Sari Azis, S.Pd., M.Ed.: Department of Economic Education, Faculty of Economics and Business, Universitas Negeri Makassar, Indonesi, Entrepreneurship Education, Economic Education, and Women Entrepreneurship

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