Strategic Management Drives Global Competitiveness of Universities, Study Finds

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FORMOSA NEWS - Papua - A 2026 study led by Yuni Misrahayu of Universitas Doktor Husni Ingratubun Papua, in collaboration with Kadek Yudista Witraguna from UHN I Gusti Bagus Sugriwa Denpasar and researchers from Universitas Pendidikan Ganesha Bali, reveals that strategic management plays a decisive role in strengthening the global competitiveness of educational institutions. Published in Jurnal Ilmiah Pendidikan Holistik (JIPH), the research highlights how planning, implementation, and evaluation strategies shape institutional performance in an increasingly competitive global education landscape.

The findings matter as universities worldwide face mounting pressure to compete across borders. Globalization has transformed higher education into a competitive arena where institutions must deliver quality graduates, adopt digital systems, and build international partnerships to remain relevant.

Global Pressure Reshapes Higher Education

Higher education institutions are no longer confined to local or national roles. They are expected to operate as global actors, responding to international standards, student mobility, and digital transformation. However, many universities—particularly in developing regions—still struggle with limited resources, infrastructure gaps, and uneven managerial capacity.

This mismatch between global expectations and local realities creates a strategic challenge. Institutions often design ambitious plans but fail to implement them effectively. The study by Yuni Misrahayu and colleagues addresses this gap by examining how strategic management is actually practiced within an educational institution.

How the Study Was Conducted

The research used a qualitative descriptive approach to capture real-world institutional dynamics. Data were collected over three months through:

  • In-depth interviews with seven key informants, including institutional leaders, managers, and academic staff
  • Direct observations of institutional practices
  • Analysis of official documents such as strategic plans and policy reports

This method allowed the researchers to explore not just what strategies exist on paper, but how they are implemented and evaluated in practice.

Key Findings: Strengths and Gaps

The study identifies several critical factors influencing institutional competitiveness:

1. Strategic Planning Exists but Remains Administrative
Institutions generally have clear vision and mission statements. However, planning often remains formal and does not fully respond to dynamic global demands.

2. Implementation Faces Organizational Barriers
Even well-designed strategies encounter obstacles such as limited resources, weak coordination between departments, and inconsistent execution across units.

3. Evaluation Systems Are Not Yet Performance-Based
Evaluation processes are typically administrative, focusing on reports rather than measurable performance indicators. This limits their usefulness for decision-making.

4. Digital Transformation Is Underway but Uneven
Institutions have begun adopting digital tools for learning and administration. However, implementation varies widely due to differences in staff readiness and technical skills.

5. Human Resources and Collaboration Are Key Drivers
Training programs and partnerships with external institutions help improve competitiveness, but these efforts remain limited in scale and consistency.

One of the most significant findings is the persistent gap between planning and execution. Strategies are often well-documented but not fully realized in practice.

Strategic Insight from the Researchers

Yuni Misrahayu of Universitas Doktor Husni Ingratubun Papua emphasizes that effective strategy requires more than formal planning. She explains that institutional success depends on aligning planning, implementation, and evaluation into a cohesive system that adapts to real conditions.

The study also highlights that digital transformation alone is not sufficient. Without trained human resources and organizational readiness, technology adoption can create uneven outcomes across institutions.

Real-World Impact and Policy Implications

The research offers practical insights for universities, policymakers, and education leaders:

  • For universities, adopting participatory and adaptive planning can bridge the gap between strategy and execution
  • For policymakers, the findings support reforms toward performance-based evaluation systems
  • For educators, continuous professional development is essential to support digital transformation
  • For institutions globally, strategic collaboration with external partners can enhance innovation and competitiveness

The study proposes a “collaborative-integrative” strategy model, combining internal capacity building with external partnerships. This approach reflects the need for institutions to balance local realities with global demands.

In practical terms, this means universities should not only invest in technology but also in people, governance systems, and partnerships. Strategic management becomes the framework that connects all these elements.

A Model for Developing Regions

A key contribution of the study is its relevance to developing countries. Many existing studies focus on global rankings and reputation, but this research examines internal processes such as planning, coordination, and evaluation.

By identifying gaps between strategy and execution, the study provides a more grounded understanding of how institutions can improve performance in real contexts. It shows that competitiveness is not only about global visibility but also about internal efficiency and adaptability.

Author Profiles

Yuni Misrahayu, M.Pd., is a lecturer and researcher at Universitas Doktor Husni Ingratubun Papua, specializing in educational management and institutional strategy.

Kadek Yudista Witraguna, M.Pd., is affiliated with UHN I Gusti Bagus Sugriwa Denpasar, with expertise in educational policy and strategic planning.

Putu Kerti Nitiasih, M.Pd., Putu Nanci Riastini, M.Pd., and Nyoman Trisna Herawati, M.Pd., are academics from Universitas Pendidikan Ganesha Bali, focusing on education, human resource development, and learning innovation.

Source

Misrahayu, Y., Witraguna, K. Y., Nitiasih, P. K., Riastini, P. N., & Herawati, N. T. (2026). Strategies for Enhancing the Competitiveness of Educational Institutions in the Era of Globalization through a Strategic Management Approach. Jurnal Ilmiah Pendidikan Holistik (JIPH), Vol. 5 No. 2, 111–124.

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